Market Research and Statistics
Market Research and Statistics
Business and Learning holds a comprehensive collection of local, national and international market research and statistics. For details of coverage please follow these links:
Whether you are writing a business plan to start your business, looking for areas to diversify an existing business into, planning to export, needing information on your target market and the community you are serving or studying business subjects, you will need access to market research.
Business and Learning offers a market research service, unrivalled in scope, depth and comprehensiveness in UK public libraries, with reports from major publishers available to consult free of charge. Copies and prints are subject to charges and to copyright and other restrictions - ask staff for details. Resources include a complete set of Key Note & Market Assessment reports covering major consumer and industrial markets and selected titles from Mintel. Euromonitor and Datamonitor Marketline cover both UK and world wide consumer markets. Also useful, is a selection of trade journals where trends in an industry are often highlighted.
Contact us for further details.
Key Note
Key Note publishes over 300 titles covering a wide range of market sectors in the UK, including clothing and personal goods, drinks and tobacco, food and catering, financial services, healthcare, household goods, leisure, lifestyle, retailing, and travel and tourism. Reports are updated every 12-18 months.
Contents typically include
- Market Definition & Size
- Industry Background
- Competitor Analysis
- SWOT Analysis
- Buying Behaviour
- Forecasts
- Company Profiles
Business and Learning has a complete set of current reports available here for you to consult free of charge. You may read the printed versions of reports or view them online.
You may not photocopy or print from these reports, but library staff are able to copy or print for you, 20 random pages or a complete chapter from a report at a cost of .
Euromonitor
Euromonitor produces over 400 titles each year covering sectors such as alcoholic drinks, clothing, consumer lifestyles, domestic electrical appliances, healthcare, leisure, travel and tourism. Many of these reports look at international markets. Contents typically include
- Market Definition & Size
- Market Brand Shares
- Product Distribution
- Market Forecasts
Copies of reports from the database can be purchased. Contact us for further details.
Mintel
Mintel publishes numerous series of Market Research reports. Business and Learning has current subscriptions to and back copies of:
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Leisure Intelligence Standard Reports 1984 onwards (hard copy)
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Market Intelligence Standard Reports 3/1974 onwards (hard copy)
These reports cover UK markets for consumer products and consumer lifestyles such as food, drink, holidays, clubs, pubs, restaurants, household fittings etc.
Typical contents of Leisure Intelligence reports include:
- Summary of key findings
- Market Factors
- Market Size and Trends
- Consumer
- Future
- Forecast
Typical contents of Market Intelligence reports include:
- Executive Summary
- Advertising and Promotion
- Market Drivers
- Distribution
- Market Size and Trends
- Consumer
- Market Segmentation
- Future
- Supply Structure
- Forecasts
Business and Learning can also provide access to hard copies of:
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Retail Intelligence 1988 to April 1996, October 2001 to June 2003
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Fashion Retail Intelligence Nov 2000 to December 2002.
All copies are kept at the enquiry counter and you will be asked to provide proof of your name and address to use these.
Photocopying of the reports is not permitted but you may make your own notes.
Contact us for further details.
Contact us for further details.